Guide · from Klaviyo
Data in, Dollars out: How to prep for your most profitable BFCM yet
Data in, Dollars out: How to prep for your most profitable BFCM yet
- Format
- Guide
- Published by
- Klaviyo
- Category
- Digital & eCommerce Marketing
- Added
- 4 Jun 2026
About this guide
Data in, Dollars out: How to prep for your most profitable BFCM yet
Join Suhani Jain, Digital Marketing Manager at Boody, Iain Calvert, Ecommerce Consultant at Boom Ecommerce, and Jess McMahon, Senior Digital Strategist at Klaviyo to learn how you can use your data to build a BFCM plan that drives profitable growth for your brand.
Together, they’ll share practical steps for getting a deeper understanding of your business situation, making accurate BFCM sales predictions, and preparing for maximum profitability over the sales season.
You’ll walk away with:
- Clarity on setting your primary BFCM goal
- The exact metrics that should inform your BFCM planning
- Strategies for discounts, deals, and sales duration
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