Whitepaper · from Klaviyo
Plan ahead with the 2025 BFCM calendar
Top brands know that thorough BFCM prep starts long before November. The Klaviyo 2025 BFCM calendar starts in July, giving you month-by-month recommendations, regional insights, and tactical ideas you need to seize Q4’s

- Format
- Whitepaper
- Published by
- Klaviyo
- Category
- Digital & eCommerce Marketing
- Added
- 5 Jun 2026
About this whitepaper
Plan ahead with the 2025 BFCM calendar
Top brands know that thorough BFCM prep starts long before November. The Klaviyo 2025 BFCM calendar starts in July, giving you month-by-month recommendations, regional insights, and tactical ideas you need to seize Q4’s biggest opportunities.
You’ll learn:
- How to grow your email, SMS, and WhatsApp lists ahead of time
- AI-powered pointers and tools for testing creative, flows, timing, and more
- Fresh campaign tactics that help your brand stand out
- Best practices for retention, reporting, and analysing performance
Listen or skim
Summaries are generated from this page’s text. Read the full piece for the detail.
More from Klaviyo
All 6 →
State of B2C Marketing: What separates top B2C brands from the rest??
State of B2C Marketing: What separates top B2C brands from the rest?

Profit & performance: Maximising efficiency in 2025
Profit & performance: Maximising efficiency in 2025

Data in, Dollars out: How to prep for your most profitable BFCM yet
Data in, Dollars out: How to prep for your most profitable BFCM yet
Elsewhere in Digital & eCommerce Marketing
See the category →
Yoga Democracy outgrew Shopify and turned to Salesforce
Listen to the podcast to hear Yoga Democracy's CEO and Ember Agency's Co-Founder discuss their six-week transition from Shopify to Salesforce. Hear how the brand achieved:

How (and Why) to Migrate from Shopify
Your ecommerce platform is make-or-break technology that should give you freedom to innovate and build experiences that truly differentiate your business. But if your platform is holding you back, it might be time to

Better search, better business
Generative AI is transforming the enterprise search experience. From customer-facing websites to internal data sets, organizations are powering up enterprise search to return relevant, actionable results that drive
